One project leads to the next…

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There seems to be an invisible circle that surounds the film industry, slamming all of us into one another repeatedly;  but once you’re in, you’re in. While working as a location scout in Detroit… Continue reading

Profit isn’t a dirty word, but poverty is.

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It’s January, and that means budget consideration. The cold months will soon be over, and after the heating bill has been caught up, we’ll be able to see what we have to deal… Continue reading

Video Producer Blog: 2010 in review

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The stats helper at WordPress.com mulled over how this blog did in 2010, and here’s a high level summary of its overall blog health: The Blog-Health-o-Meter™ reads This blog is doing awesome!.

Everything is smaller: cars and cameras

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The depth of field of a DSLR video camera (Canon T2i in picture) is superior to that of 1/3″ or even some 2/3″ professional video cameras. They are also great for POV shots… Continue reading

Computer Bully…using Skype for Video Interviews.

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While filming interviews for a 30 minute workout informercial, visitors to the studio were puzzled to hear our iMac giving us it’s opinion on how to run the show: “Josh, use diffusion on… Continue reading

Location Scouting 101

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How to find a location and not get lost.

2010 I’AMedia Reel

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It takes as much effort to produce a high quality demo reel for our own company as it does creating a project for a client.

Canon T2i DSLR video demo reel

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Another day of video production

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Thanks Dan Hyduk  for hiring our crew. 

A phone call, grip truck, and Canon 5D later

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Getting quality video with a small budget.